ADOT Incident Response Unit unveils new look with sponsor GEICO

The Arizona Department of Transportation's Incident Response Unit trucks have taken on a new look, but the mission remains the same. ADOT is introducing GEICO as the exclusive sponsor of its vital IRU program that increases safety for motorists and responders, alike, by getting traffic moving sooner after crashes, clearing debris from highways and assisting stranded motorists.

The 15-member Incident Response Unit, sponsored by GEICO, improves traffic flow after crashes and reduces the possibility of secondary collisions, which often are more serious than the initial crash, while helping motorists get where they need to be.

“Public safety is a top priority and the work being done by ADOT;s Incident Response Unit on state highways keeps safety at the forefront for drivers and passengers,” Gov. Katie Hobbs said. "This partnership is a win-win for Arizonans, saving taxpayer dollars and maintaining this vital ADOT program."

"For decades, GEICO has promoted driver safety from coast to coast. We're proud of this collaboration, which will make Arizona's and Phoenix's motorways as safe as possible," said Frank Pickering, GEICO's Vice President of Operations, Physical Damage. “GEICO is honored to partner with IRU to help motorists get to their destination safely. Additionally, drivers can do their part by driving alert, not distracted."

Read the full news release here.

For more safe driving tips, visit GEICO's Safe Driving Resources page. GEICO also created DriveEasy to help make roads safer for everyone. This program is for everyone – and, if you're a customer, when you enroll, you could see significant savings.